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Direct marketing offer examples

Question
What are some examples of direct marketing offers? 
Answer
Among the most common direct marketing offer options, which should be adapted to fit your unique product or service, are:

- Price incentives
- Payment options
- Premiums
- Recognition
- Samples
- Free trial
- Automatic shipment, negative option offers
- Member get a member
- Early bird offers
- Contests and sweepstakes
- Multiple discount offers
- Multiple product offer
- Deluxe edition
- Bounce-back
- The money-back guarantee 
Brain Trust contributor: President of Mason and Geller Direct Marketing, and author of Customers for Keeps and Response!
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