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Express WarrantyQuestion What is the definition of "express warranty"?
Answer An express warranty is a written, and clearly communicated guarantee of integrity of a product or service, its conformance to specifications and expectation to perform in typical use. The express warranty stipulates the terms of the guarantee including remedies the seller will make available to the buyer.
Businesses should consult with legal counsel and do their research on warranty expectations and laws in their state relating to products and services. 
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Related Categories: Customer Care, Ethics, Legal, Marketing, Branding, Advertising, Quality Process, Selling
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