Press release percentagesQuestion What are the chances of our press release being published?
Answer It depends upon whom you pitch your release to. Here is a "rule of thumb" list of percentage rates:
- Small trade magazines: 10 to 20% - Larger trade magazines: 5 to 10% - Consumer magazines: 1% 
Brain Trust contributor:
Author of How to Market a Product for Under $500! and Uncommon Marketing Techniques
Related Categories: Marketing, Branding, Advertising, Publishing
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