Social capital

Here are some keys to creating social capital that will help you form the foundation of your professional future

- Plan your word-of-mouth strategy
- You like referrals, right? Be sure to give referrals.
- Show professionalism at all times
- At least part of the time, work within a structured, organized networking framework to leverage your efforts

As you invest time and energy in developing your social capital you will start noticing an improvement in your professional success. Strive to make the most effective use of this investment by doing everything possible to thoroughly enhance the relationships you develop in the coming months and years.