Marketing, Branding, Advertising
Including these subcategories: Public relations, media relations.
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Questions in "Marketing, Branding, Advertising" Category
When providing merchandise for an online auction, should I disclose every defect, problem, fault and flaw that I know about?
Should I leave out certain elements in my business plan, such as the market analysis, which don't apply to my non-profit organization?
What factors should be considered when determining what to charge a client for services, such as consulting?
How should I prepare for a first-time meeting with a prospective customer introduced by a referral from my network?
Should I consider hiring a Virtual Assistant for my new small business, rather than a regular employee?
Recently heard someone talking about a "brand platform." What is that and why would my small business need one?
Should I value the "pass along" distribution numbers that the magazines give me to estimate a larger circulation?
What are the benefits of using an email application service provider to send my email marketing campaigns?
As I am developing an email marketing campaign, I've found something called an "open rate." What is that?
Is it okay to use email addresses I find in the CC: field of other people’s messages to promote my business?
Is a young business (three years old), with slow, but steady growth, a viable candidate to be franchised?
After I've received a referral by one of my customers, how long should I wait before making the first contact?
What is the best way to contact a prospect after they've been referred to my by someone in my network?
How can I get a sample copy of a magazine to see if it has a good profile audience for me to market to?
How do I respond to customers who think my prices for a service should be lower because I'm home-based?
Where can I purchase cost-effective inventory for a small business that sells computers and computer hardware?